The foundation every makeup artist has been waiting for is now available. Base of Sweden has hit the market in full with their innovative unisex foundation that is set to change the market.
A unique formula that is designed to meet the rigours of the artist life, Base of Sweden is a revelation the market with its:
72 hour wear
Sweat and water resistance
8 shades from light to dark
As someone who is in the midst of a whole new avenue of business which includes pop up shows, TV projects and film scripts, finding that Base of Sweden has came to the table with a revolutionary product that will allow professionals across many genres (such as weddings and event work), have a pro grade cosmetics base in their kit is amazing. It is also useful to note that they have a remover specially designed to fit with the foundation.
With talk of brand expansion it is going to be interesting to see what come next with the patent pending on this line, there is surely to be an amazing cosmetics line from this company with the kind of credentials in its founder that are noteworthy to say the least.
Base of Sweden, has brought a foundation line (to start with), that will make grooming shoots and other aspects of beauty that little simpler, their site includes some fantastic videos of the makeup in action and it does its job beautifully I might add, I cannot wait to see how this brand, which is already making waves across the Globe, will preform when the UK market gets their hands on it.