A Question for Creatives

Over the last two months I have been talking about a Scottish fashion event, a range of Prestigious brands from London, who will come to Scotland and showcase their designs and work here in what could and should be a huge market for designer clothing, a market that has demanded that it be taken seriously in the fashion stakes yet here we are just over a week away and the ticket sales are stagnant, the press and councils event departments, creatives ranging from makeup staff to photographers and even the fashion bloggers have been markedly quiet.

creative questions

Why is that? As a former writer for a fashion and lifestyle magazine I can tell you that people will flock to London for events UNPAID for the prestige, run riot at shows with their demands and attitude (getting them barred), but when it comes to Scotland you all go quiet. Strange that.

What exactly are you waiting for an engraved invitation begging you to bring your newly minted “skills” and “talents” to a show?

Where are the makeup staff who all claim to be editorial and fashion artists? Here is a chance to be a part of a team that will showcase and bring designers to Scotland but you are all sitting on your hands. Is it because your not being begged to work or being given an award for your selfies?

The ongoing complaint I hear Scottish creatives is “we don’t know any better,” OK thats cool, so when an opportunity comes up what do you do? Sit back and wait to be asked to come on board and be applauded for doing the job you are “passionate” about. Smart move.

Come on folks, you want the events, you want the professional credentials then earn them by working WITH others or here is what I did, CREATE SOMETHING.

Stop complaining that no one is GIVING you the chances to showcase your talent when you are not reaching out to the people creating the events. Assistant is not a dirty word. Its part of the journey.

The way this is going Scotland will lose creative talent. If you won’t hire talent, if you won’t support your own, then me and others like me who are trying to create will just pack up and go where we are valued.

If you are unwilling to do the work to be at the top, then you cannot and should not be demanding reverential treatment.

So here is my big question for the creatives out there. What are you waiting for?

Bustoire Lingerie comes to Scotland

Joyce Bustoire founder

Founded by Joyce Labinjo, Bustoire is a glamorous addition to the lingerie and nightwear market perfect for the woman with curves.

The inspiration for Bustoire began whilst on a lingerie shopping trip in Cambridge in the UK with a friend. My friend, who has a small cup size, had her pick of lingerie and nightwear in every shop we entered. When it came to finding nightwear to fit me I couldn’t find anything that fit a large cup size and was in natural fabrics like silk satin or chiffon. They simply didn’t exist.

Designed to meet the needs of the curvy, Bustoire has become a staple of the market with its simple philosophy of a bigger cup size doesn’t mean your plus size or that you don’t deserve to feel beautiful and glamorous.

Based in the heart of London, the entire range is British based and has its roots in glamour, giving that sense of luxury with the use of satin, silk and chiffon to create sumptuous garments that are feminine, practical and designed to meet the needs and wants of the modern woman without losing that touch of decadence that only truly beautiful nightwear can provide.

To learn more about the brand see:

The Bustoire website

The Bustoire Facebook

The Bustoire Instagram

For an opportunity to meet the designer Bustoire will be available at the Enterkine country House Hotel pop up show on the 21st of July alongside a range of other designers and stalls.