Ariane Pool Makeup Through the Seasons

Ariane Pool has over the course of her 40 plus year career has become a leading light in the professional sector and was part of a handful of artists who changed the face of makeup and has given both consumers and professionals in the business a range of cosmetics that has become synonymous with celebrities and bridal. An in demand makeup artist herself and known for her calm, collected approach to cosmetics especially when dealing with the white glove service of weddings Ariane Pool is an artist and cosmetics creator who has become a household name for good reason.

One of the keys to this is her ability to work with the clients and create what has been termed the transitional collection. As the weather is so often changeable and undecided (especially in the UK) she decided to give us a set of key components that will make your beauty life that little bit simpler.

Ariane Pool Concealer Palette

Ariane Pool Concealer Palette

Starting with the concealer palette, The creamy formula is soft enough to work underneath the eyes but dries down to demi-matte finish, concealing blemishes and high colouring beautifully. A must have for your beauty space or kit as it allows you to customise your look as and when you require with the minimum of hassle.

Ariane Pool Waterproof Lash Coat

Ariane Pool Waterproof Lash Coat

Waterproofing your lashes is a must regardless of the time of year and this clever innovation of the transparent topper will transform any mascara into a waterproof formula that can withstand water, rain, sweat and tears. Simply sweep over your normal mascara, for lashes that won't budge.

And finally, the blush and bronze With a pigmented sheer blush on one side and a satin golden bronze on the other, this duo allows you to sculpt, contour, highlight and blush, all at once. Use the blusher alone for a fresh summer flush, mix the two together for a warmer autumnal shade or use the bronzer alone to sculpt and contour your complexion.

Ariane Pool Blush and Bronze Duo

Ariane Pool Blush and Bronze Duo

Taking your makeup to the next level with smart placement and transitional products that will see you throughout the year without hassle, Ariane Pool is the artist to look to for smart makeup. To learn more about the range see:

Ariane Pool Website

Ariane Pool Instagram

Ariane Pool Facebook

Ariane Pool YouTube

Ariane Pool Twitter

Base of Sweden Goes International

I know we would not normally do this but the news was to good not to share as Base of Sweden goes international, thats correct the company who’s innovative foundation and cleanser is making waves in Europe is now available for international delivery through their website.

Designed to be professional friendly, the foundation and remover has become a media sensation in its native Sweden and captured the attention of artists across the board with fans both industry and consumer praising its formulation and company ethos.

“The Base is not like other foundations and therefore it does not feel like other foundations. It is moist on your skin all day long and lasts up to 72 hours. It is also waterproof, which allows you to wash your face, swim and exercise in it without it coming off. Once it does come off, the Base fades away gradually rather than falls off.”

An absolute game changer this foundation is perfect for all aspects of the makeup artist kit from the media and theatre where longevity, sweat proof and waterproof is a must to the bridal sector where demand for long stay makeup that doesn’t clog the skin is chief amongst the coveted and sought after solutions for brides and the wedding party. Stepping to the plate with this range was a bold move and it is one that is receiving notice with Base of Sweden Already garnering industry innovation awards for foundation alongside the press and blogger accolades it deserves.

To learn more about the range or to purchase see:

Base of Sweden Website

Base of Sweden Instagram

Base of Sweden Facebook

*The YouTube channel for Base of Sweden is a must see and save for the savvy artist who wants to learn.

International Fashion Designers Exhibiting In a New Marleybone Popup Show

This May sees a unique opportunity to see and buy new designs from international designers at a new pop-up shop in Marylebone, London. The event on 13-26 May is organised by ‘Silk Road Fashion in London’ and ‘Adam and Alice’ brands.

With Creative director JamesC joining them on the 14th of May as head of makeup for a multi designer catwalk segment, we are really excited about the prospects of the show and what is to come from it. We are already prepping a range of new designs for future projects and working out potential marketing avenues to support the show.

The term silk road in and of itself is really clever and has its roots in trade roads and travel which is really appropriate given the upcoming event which is designed as a showcase. The event is designed to mimic the bizarre’s of the past where people of all cultures and creeds would gather to meet and greet, see friends, do business and the find the latest fashions. Seeing the combination of the Silk Road team and of course Adam and Alice is fantastic and will open the doors to a wide range of creative opportunities for artists across the board and as a makeup artist and creative team we are really excited to be a part of this.

As a networking opportunity this is an amazing place to be and over the run there will be a variety of small shows, open days for the public, guest speakers and lectures all based around the fashion world.

The leading lights behind this show Adam and Alice and The Silk Road Fashion in London team have put together a stellar itinerary and we are really excited to be a part of this.

To learn more about the event or purchase tickets see Event Brite.